ADEAM
Styling where east meets west.
Luxury fashion brand, ADEAM, needed help reaching US markets. Over a four-year partnership, we helped build the brand platform, developing a true digital, social, and marketing presence.
Doing my part:
BRAND STORYTELLING
UX CONSULTING
COPYWRITING
MARKETING STRATEGY
ACTIVATION STRATEGY
Cross-channel connection.
From UX consulting and copywriting to social, marketing, and campaign development, I helped lead the creation of a connected brand universe.
Activated experiences,
aligned campaigns.
In tandem with developing the direction for their pop-ups and activations, I also supported content and campaign creation to promote their events, driving awareness, interest, and engagement.
Powerful partnerships.
I also supported storytelling and experience crafting around large-scale brand partnerships and collaborations.
Working on a Naomi Osaka campaign was a personal highlight—she’s simply the coolest.
AGENCY: King & Partners
CREATIVE TEAM: Tony King, Bri Hue, Camille Kleis, Dan Liu
I’ve got lots of ideas.
Check out more work.